Nicole Richie teams up with Macy's to create her new collection, Impulse. The 70's inspired Fall 2012 Limited Edition Collection will be available on September 12.

“I worked extremely hard with Macy’s to create a collection that stayed true to my own aesthetic, so representing my designs in the advertising campaign was a welcome opportunity. I am thrilled to partner with such an iconic retailer for this collaboration which was an exciting, new way to challenge my creativity.”--Nicole Richie